Animal based wellness for the inside and out with bone broth and tallow balm

Try PrimeBroth, NZ’s favourite bone broth and tallow balm company.

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Helping raise thousands for kiwi’s favorite charities

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Dogwatch sanctuary

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Cats Protection League

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Chihuahua Rescue

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Every serve packed with nutrients

Simmered for 32 hours, our bone broth stands out for its exceptional density. Unlike other popular bone broth brands in New Zealand, we don’t water down our broth. Its thick gelatinous consistency reflects the higher quality due to not being diluted.

Simply scrape off the fat, warm in the microwave and add to your recipe or drink on its own.

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Don't just take our word for it, see what our BonelyFans have to say.

"I didnt realise i was dairy intolerant, making the switch to PrimeBroth from whey in the mornings helped my skin, being low carb is a nice bonus."

Kristy, 28 - Christchurch

“Our dog Kujo has always been a picky eater, we’ve added pets bone broth to his biscuits for years as a way to encourage him to eat them. He definitely likes PrimeBroth, it seems more concentrated than our previous brand and I’ve found their service always super fast."

Rebecca, 35 - Rangiora

"As a mother of two busy teen girls I’ve often struggled to take time from my day to focus on my own needs. I frequently forget meals, but having PrimeBroth in the fridge has made for a great nutrition hit I can grab on the way out the door."

Lisa, 48 - Rolleston
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Does your organisation support wellness of kiwis or their pets? Partner with us!

At Primebroth our mission is to support the wellness of all kiwis and their pets.

To achieve this hefty goal we’re partnering up.

If you operate a business, charity, group or have an online following related to health, wellness or community for people or pets. We want to hear from you so we can help do our part!

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Frequently Asked Questions

What makes this bone broth unique?

Our bone broth is uniquely dense, setting it apart from many other brands in New Zealand that tend to dilute their products. The rich, gelatinous texture of our broth is a clear indicator of its high quality gained from extra simmering time and careful choosing of the bones. Furthermore, we maintain a balanced acidity by avoiding the common practice of adding large amounts of apple cider vinegar, which can overshadow the broth’s robust, meaty flavour.

Where can I purchase Primebroth?

You can buy straight from our website, our stalls at the Lyttleton and Ohoka markets or from several pet and health food stores around Christchurch New Zealand.

What is the shelf life of Primebroth?

Our liquid bone broth can be stored in the freezer or fridge (up to 30 days) but below 5 degrees celsius. Once opened it should be consumed within 4 days for optimal freshness. You can refrigerate it for up to 30 days if unopened.

Our bone broth powder should be stored in a cool, dry place for up to 4 months (opened) and 2 years (unopened).

What are the benefits of bone broth?

For people

Bone broth is one of the oldest foods in the world. It's packed with nutrients such as protein and collagen. Protein and collagen is natural support for muscles, bones and joint strength.

For pets

Health support: Bone broth is a natural support for joint health, digestion, coat, and liver health of your pet.
Appetite enhancer: It's also a great meal topper thanks to its rich and meaty flavor - even the most picky dogs/cats will eat their food if you sprinkle bone broth on it!
Hydration: Bone broth is an excellent way to keep pets hydrated, especially for those who may not drink enough water. So, it's great for a hot day!
Skin and coat: The collagen in the bone broth contributes to healthy skin and a shiny coat of your pet by supporting the structure and elasticity of the skin.
Nutrient-rich: If you are concerned your dog/cat lacking nutrients, bone broth can help. Rich on protein, bone broth is excellent meal topper for any occasion.

How much bone broth should I use at a time?

What are serving sizes for people?

Powder: 1 teaspoon (3g) per 100ml of liquid

Liquid: 1 cup (250ml)

How much bone broth should I feed to my dog/cat?

We recommend the following serving sizes for our bone broth powder:

  • Small dogs (less than 10 kg) - ½ tsp
  • Medium dogs (10-35 kg) - 1 tsp
  • Big dogs (35 kg +) - 1½ - 2 tsp

For our liquid broth for pets, see these serving sizes:

  • Small dogs (less than 10 kg) - 30 ml
  • Medium dogs (10-35 kg) - 60 ml
  • Big dogs (35 kg +) - 1½ - 120 ml